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July 29, 2024

High Street or Online Estate Agent

online estate agent

Choosing whether to use a traditional high-street estate agent or an online estate agent depends on various factors, including your preferences, budget, and the specific requirements of your property sale. Here are some considerations to help you decide if using an online estate agent is the right choice for you:

**Advantages of Online Estate Agents:**

1. **Cost Savings:**

   Online estate agents often offer lower fees than traditional high-street agents. This can be appealing if you are looking to reduce your overall selling costs. Although you should carefully check the terms and conditions regarding fees if they do not sell and you wish to instruct another agent.

2. **Flexibility:**

   Online agents typically provide 24/7 accessibility to their services, allowing you to manage your property listing and viewings at your convenience. This flexibility can be especially useful for busy individuals.

3. **Transparency:**

   Many online estate agents provide transparent pricing structures, making it easier for sellers to understand the costs involved. This transparency can contribute to a more straightforward and predictable selling process.

4. **Extensive Online Presence:**

   Online agents often leverage digital marketing and have a strong online presence. This can potentially reach a larger audience and increase the visibility of your property listing.

5. **DIY Options:**

   Some online estate agents offer a DIY package where you take more control of the selling process, including conducting your own viewings and negotiations. This option can be suitable for those who want more involvement in the sale.

**Considerations for Traditional High-Street Agents:**

1. **Local Expertise:**

   High-street agents typically have a deep understanding of the local property market. Their knowledge and experience can be valuable when it comes to setting an appropriate asking price and advising on market conditions.

2. **Personalised Service:**

   Traditional agents often provide a more personalised service, including face-to-face interactions and dedicated support throughout the selling process. This can be reassuring for some sellers, especially those unfamiliar with the property market.

3. **Managed Viewings and Negotiations:**

   High-street agents commonly handle property viewings and negotiations on your behalf. If you prefer a more hands-off approach or lack the time to manage these aspects yourself, a traditional agent might be a better fit.

4. **Local Network:**

   High-street agents typically have an established local network of contacts, which can be beneficial for marketing and selling your property. They may have connections with potential buyers, solicitors, and other professionals involved in the process.

5. **Additional Services:**

   Some high-street agents offer additional services, such as professional photography, home staging advice, and comprehensive marketing strategies. These services can contribute to a more polished and effective property listing.

**Factors to Consider Regardless of Agent Type:**

1. **Property Type and Location:**

   The type and location of your property can influence the choice of an agent. Certain properties or areas may be better suited to the strengths of either online or high-street agents.

2. **Your Involvement:**

   Consider how involved you want to be in the selling process. Online agents often offer more control to sellers, while traditional agents handle many aspects on your behalf.

3. **Budget:**

   Assess your budget and compare the fees of both online and high-street agents. Factor in the services offered, and determine which option aligns with your financial considerations.

4. **Reputation and Reviews:**

   Research and compare the reputation and reviews of different agents, whether online or traditional. A positive track record and client testimonials can provide insights into the reliability and effectiveness of the agent.

Ultimately, the decision between an online or high-street estate agent depends on your preferences, needs, and the specific circumstances of your property sale. Take the time to thoroughly research and weigh the pros and cons before making a decision.